We reimagined NETWORKING and made something more CONNECTED and IMPACTFUL
<25% of attendees say they feel they’re actually getting to know fellow attendees.
Instead of awkward small talk… We help networking feel more supportive and productive. In a word, more human.
90%+ Event organizers say creating connection opportunities is crucial
Instead of just talking to people you already know… You meet new people and learn from them. Ideas, stories and resources flow.
60%+ of attendees say passively listening to presentations feels like wasted time
Instead of lingering by the bar… Attendees engage with your brand on a new level as they experience the power of attending in person.
The Connection Spark at notable events
-
The AtlanticLIVE Progress Summit 2.0 convened 200 people interested in a conversation about future + progress. The day kicked off with a breakfast networking experience led by The Connection Spark. In a beautiful courtyard in Chicago, every seat was filled as the attendees learned from each other in small groups, colliding with ideas and fresh perspectives before hearing from panelists and expert speakers. The room had a buzzing energy from the start and attendees sought each other out during lunch to continue their conversations.
-
Meta convened 600+ professionals in the data and analytics space at their offices in Menlo Park for a day of learning and networking. Rather than host an unstructured happy hour at the end of the day (when attendees are inevitably tired), the event started with The Connection Spark approach. The women in attendance tapped into their creative sides exploring each other’s backgrounds, powerfully expanding their weak tie network (which research shows has a significant role in job mobility).
-
Bringing together 70+ professionals leading Events for major Sports brands was bound to be fun. But BizBash wanted to create a space for these professionals to not only have fun, but raise a topic that is less often celebrated in the sports world: failure. We custom designed a conversational experience around the topic that led to memorable storytelling, valuble insights and a lot of laughs.
We TRANSFORM the typical networking experience.
Engage the WISDOM of the room
So much of a conference is spent listening to and learning from experts. But there is wisdom in the room (not just on the stage), and enrolling participants in conversation heightens their engagement. We’ll invite your audience to share their own curiosities, experiences and perspectives and learn from each other to complement the experts you’re bringing to the stage.
Demonstrate the VALUE of attending in person.
A huge part of the value proposition for attending an event is the opportunity to network. Working with The Connection Spark makes you an architect of that all-important networking experience. Maya Angelou said it best - people may forget what you said, but they will remember how you made them feel.
Rapidly build a sense of COMMUNITY
Imagine looking around the room when you walk into the conference and knowing no one. Less than an hour later, you look around and see familiar faces, exchange smiles, and are curious to meet particular people in the room. We transform networking into a playful, personal and relevant opportunity to get to know fellow attendees.
SAY GOODBYE to small talk, and STAND OUT by sparking MEANINGFUL CONNECTION
This kind of networking FEELS GOOD.
The Connection Spark’s Founder, Taylor Buonocore Guthrie was featured by the leading events network, BizBash, as a networking expert.
“Too often, networking happens as an unstructured cocktail reception that’s transactional, and for many people, awkward. But networking can be the most meaningful element of the event, if it’s done well.”
read the full bizbash feature
